Mini get's 'Iconic' reflective black metal ceilings
The MINI is a car that wins hearts and turns heads
and its continued success has enabled it to be sold
separately from the BMW range as a stand alone brand.
Consequently the development of a series of standalone
MINI showrooms with their own distinctive ‘iconic’ look
is currently being undertaken across dealerships in the
UK. Stunning black reflective metal ceilings from SAS
International have already been used within a number of
these showrooms including Swindon, Stevenage, Chigwell
and Solihull, while their use is planned in other
locations still under development.
Using a concept design developed by the MINI brand team
in Munich and implemented by MDG (Motor Design Group)
Architects the showrooms are a radical change;
incorporating black ceilings, walls and a dark tiled
floor in conjunction with striking neon lighting to
create a stylish and atmospheric environment that
represents the ethos of the Mini brand – refreshingly
different, extroverted, spontaneous and in every respect
something out of the ordinary.
Either the concealed grid (System 150) or the lay-in
tile (System 130) suspended metal ceiling solutions from
SAS International have been used within the main
showroom areas. With a reflective high-gloss finish in
black the ceiling not only looks great but also complies
with the stringent, high quality and contemporary
specifications required by BMW. SAS metal ceilings have
an expected lifespan in excess of 25 years, they do not
do not require re-decoration and are incredibly easy to
clean, while the polyester power coating ensures
fantastic durability as it is not susceptible to paint
chipping, accidental damage, and has a high level of
scratch resistance.
Email:
edwinac@thinktank.org.uk
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